Down in the DMs

Learn how I closed over £1M in sales directly through Instagram DMs and how you can turn your inbox into a sales machine.

Most business owners are sitting on a goldmine in their DMs and don’t even realise it. Your inbox isn’t just for small talk or answering questions, it can become the most powerful sales channel in your business when you know how to use it properly.

Inside Down in the DMs, I walk you through the exact strategies, foundations, and mindset shifts I used to sign over 1M in sales without complicated funnels or sales calls.

Here’s what you’ll learn:

• Why DM sales work and why they’re one of the most effective, high-converting sales channels available today.

• DM etiquette and sales foundations so your conversations feel natural, respectful, and trust-building from the very first message.

• Buyer awareness and how to identify where someone is at in the decision-making process and meet them right there, instead of pushing too fast or missing the sale entirely.

• The mindset of sales in the DMs so you feel confident, grounded, and in service while selling.

• Real DM conversation examples that show you what works and what doesn’t, so you can model proven approaches in your own business.

• Great questions to ask (and which ones to avoid) to keep conversations flowing towards a sale without feeling awkward.

• Do’s and don’ts of DM sales so you never feel spammy, and instead build genuine connections that turn into long-term clients.

• How to build trust in your inbox so buyers feel safe, supported, and ready to invest.

By the end, you’ll know how to confidently sell in the DMs, create authentic conversations that lead to sales, and finally unlock the revenue that’s already waiting in your inbox.

This is the exact approach I’ve used to generate over 1M in sales directly through DMs, and now it’s yours to implement.

👉 If you’re ready to master DM sales and start closing clients with ease, Down in the DMs will show you how.